{"id":20128,"date":"2025-12-29T10:08:51","date_gmt":"2025-12-29T09:08:51","guid":{"rendered":"https:\/\/shop.fannysenocq.com\/?page_id=20128"},"modified":"2026-03-17T10:59:12","modified_gmt":"2026-03-17T09:59:12","slug":"about-the-upsidedown-project","status":"publish","type":"page","link":"https:\/\/shop.fannysenocq.com\/en\/about-the-upsidedown-project\/","title":{"rendered":"About The UpsideDown Project"},"content":{"rendered":"<p style=\"font-size:24px\">The reversible perspective<\/p>\n\n\n\n<p style=\"font-size:17px\">In recent years, Fanny Senocq has used events from working life as a starting point for exploring group dynamics. By turning the narrative on its head, seemingly concrete ideas about power, hierarchy, myth-making and genius cult are transformed into a unique, dynamic visual language \u2013 one reminiscent of the Rorschach test, but also of Arcimboldo's playful, reversible still lifes. Fanny draws inspiration from interpersonal interactions, from the hypnotic and sometimes destructive power of patterns, and from emotions that need to be unearthed.<\/p>\n\n\n\n<p style=\"font-size:17px\">The Upside Down series emerged in parallel with the artist's work as a set designer in the performing arts. Initially, she chose gouache on paper for practical reasons: her studio was located in the kitchen of her home, and with a small child, she wanted to avoid the smell and messiness of oil paint. The transition from large canvases and oil-based media took time, but gouache gradually established itself as her favourite medium, even after she moved to her own studio.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-9.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"751\" src=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-9.jpg\" alt=\"\" class=\"wp-image-20129\" srcset=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-9.jpg 1000w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-9-500x376.jpg 500w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-9-768x577.jpg 768w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-9-16x12.jpg 16w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-9-300x225.jpg 300w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-9-600x451.jpg 600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-4.jpg\"><img decoding=\"async\" width=\"1000\" height=\"751\" src=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-4.jpg\" alt=\"\" class=\"wp-image-20130\" srcset=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-4.jpg 1000w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-4-500x376.jpg 500w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-4-768x577.jpg 768w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-4-16x12.jpg 16w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-4-300x225.jpg 300w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-4-600x451.jpg 600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-12.jpg\"><img decoding=\"async\" width=\"1000\" height=\"751\" src=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-12.jpg\" alt=\"\" class=\"wp-image-20135\" srcset=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-12.jpg 1000w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-12-500x376.jpg 500w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-12-768x577.jpg 768w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-12-16x12.jpg 16w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-12-300x225.jpg 300w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-12-600x451.jpg 600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"751\" src=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-1.jpg\" alt=\"\" class=\"wp-image-20132\" srcset=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-1.jpg 1000w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-1-500x376.jpg 500w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-1-768x577.jpg 768w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-1-16x12.jpg 16w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-1-300x225.jpg 300w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-1-600x451.jpg 600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p style=\"font-size:17px\">The series, developed over eight years, became a way of processing personal and professional experiences. Based on her own experiences and those of others, the works explore how a culture of silence and crises affect mental and physical well-being. She observes that the dynamics of large creative projects can be both uplifting and destructive, depending on the composition of the group and the quality of leadership.<\/p>\n\n\n\n<p style=\"font-size:17px\">Her images are neither directly figurative nor entirely abstract; they filter reality through the subconscious, permeated by external references. Hidden forms and figures emerge within the compositions, inviting the viewer into an ambiguous space. The artist herself describes this practice as \u201ckitchen sink surrealism\u201d.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/IMG_1728.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/IMG_1728-768x1024.jpg\" alt=\"\" class=\"wp-image-20133\" srcset=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/IMG_1728-768x1024.jpg 768w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/IMG_1728-375x500.jpg 375w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/IMG_1728-1152x1536.jpg 1152w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/IMG_1728-9x12.jpg 9w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/IMG_1728-300x400.jpg 300w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/IMG_1728-600x800.jpg 600w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/IMG_1728.jpg 1536w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-10.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-10-768x1024.jpg\" alt=\"\" class=\"wp-image-20134\" srcset=\"https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-10-768x1024.jpg 768w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-10-375x500.jpg 375w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-10-9x12.jpg 9w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-10-300x400.jpg 300w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-10-600x800.jpg 600w, https:\/\/shop.fannysenocq.com\/wp-content\/uploads\/2025\/12\/vernissage2025-10.jpg 1000w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p style=\"font-size:17px\">Foto: Fredrik Lundqvist<br>Performance by: <a href=\"https:\/\/emanuel-arts.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Emanuel-Arts<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Det omv\u00e4ndbara perspektivet Under de senaste \u00e5ren har Fanny Senocq anv\u00e4nt h\u00e4ndelser fr\u00e5n arbetslivet som utg\u00e5ngspunkt f\u00f6r att utforska gruppdynamik. Genom att v\u00e4nda p\u00e5 ber\u00e4ttelsen f\u00f6rvandlas till synes konkreta id\u00e9er om makt, hierarki, mytbildning och genikult till ett unikt, dynamiskt bildspr\u00e5k \u2013 ett som p\u00e5minner om Rorschach-test, men ocks\u00e5 om Arcimboldos lekfulla, omv\u00e4ndbara stilleben. Fanny&hellip;&nbsp;<a href=\"https:\/\/shop.fannysenocq.com\/en\/about-the-upsidedown-project\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">About The UpsideDown Project<\/span><\/a><\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"on","_themeisle_gutenberg_block_has_review":false,"_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"class_list":["post-20128","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/shop.fannysenocq.com\/en\/wp-json\/wp\/v2\/pages\/20128","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/shop.fannysenocq.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/shop.fannysenocq.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/shop.fannysenocq.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/shop.fannysenocq.com\/en\/wp-json\/wp\/v2\/comments?post=20128"}],"version-history":[{"count":4,"href":"https:\/\/shop.fannysenocq.com\/en\/wp-json\/wp\/v2\/pages\/20128\/revisions"}],"predecessor-version":[{"id":20154,"href":"https:\/\/shop.fannysenocq.com\/en\/wp-json\/wp\/v2\/pages\/20128\/revisions\/20154"}],"wp:attachment":[{"href":"https:\/\/shop.fannysenocq.com\/en\/wp-json\/wp\/v2\/media?parent=20128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}